So, Your Teambuilding Failed? Last week we discussed the uncomfortable subject of failed teambuilding. Turns out, quite a large number of groups that subject themselves to “teambuilding events” aren’t even teams in the first place. No wonder the results so rarely live up to either expectations or the vendor’s hype! Companies invest in “teambuilding” and […]
A Teambuilding (Mis)Adventure Leaders – how many of you have experienced the following? You realized you had a problem in the way your people worked together. You decided to invest in a teambuilding activity at your next meeting. Your people engaged in the process, some willingly and some grudgingly. You went back to work. There […]
This week we wrap up our exploration of meeting and event planner personality types. Last week we discussed the Expanders. Today: The Exorcists! Exorcists like to ask the question, “How can I just end this and avoid another horrible experience?” An unfortunate third possibility is that a client has worked with another provider in the […]
This week we continue our exploration of meeting and event planner personality types. Last week we discussed the Explorers. Next up: The Expanders! Expanders like to ask the question, “Where else can I use this idea?” Another possibility is that a client has worked with a magician or mentalist on a previous event, but the […]
Event Planner Personality Types: The Explorers When meeting and event planners are considering magical entertainment or magic-enhanced keynote speaking as a possible addition to their event, they are often venturing into unfamiliar territory. Though every situation is different, my experience is that most event or meeting planners who are considering a magical speaker or entertainer […]
The purpose of my new book, High JOEltage!, is to encourage, motivate, and provoke you to think about ways you can have an amazing impact on your audience and improve your personal effectiveness.
Here’s a peek at the cover. Stay tuned – it’s coming soon!
What critics may call “gimmicks” are not a substitute for real content; at the same time, they are not to be dismissed out of hand. Having a unique and entertaining presentation is a proven path to increased retention. When wielded by people with legitimate content and relevant experience, tools such as magic, mentalism, and a host of other skills are not wasteful expenditures, but in fact good ways to incent attendance, boost engagement, and increase retention.
Magic and mentalism are a form of theatre. The most effective magic and mentalism performances lead audiences to focus on messages and experiences rather than props and methods.
Before we explore the principles we can learn from seemingly impossible experiences and apply to real-world issues, let’s rethink the fundamental premise of the modern theatrical magical experience by contrasting two interpretation models.