Atlanta Magician Turner to Perform on 2015 K-LOVE Cruise
Atlanta Magician Turner to Perform on 2015 K-LOVE Cruise Happy New Year, everyone! 2015 is already shaping up to be an amazing adventure – let me give you a quick rundown of a few things coming up soon. It’s cold in Atlanta, but this morning I’m sitting at the airport headed south for a few […]
12 Amazing Audience Engagement Ideas I Learned on a Cruise – Part 1
12 Amazing Audience Engagement Ideas I Learned on a Cruise – Part 1 I recently returned from performing magic on a couple of European cruises which combined to fill nearly the entire month of August. My wife joined me on this adventure as the dates overlapped our 19th wedding anniversary. We started with five days […]
Atlanta Magician Joe M. Turner Named President-Elect of International Brotherhood of Magicians (IBM)
I’m here in St. Louis at the 2014 combined convention of the International Brotherhood of Magicians (IBM) and the Society of American Magicians (SAM). This is only the tenth time in their century-long histories that these two organizations have co-produced a convention. Over 1300 registrants are here celebrating our shared art. Today at the annual […]
4 Must-Have Components of Effective Magic (and Branding!)
4 Must-Have Components of Effective Magic (and Branding!) It pains me to say it, but there’s a lot of ineffective magic out there. Magic that people don’t get, don’t like, don’t remember, and ultimately don’t want. Very often, performers may nip at the edges of amazing experiences. Sometimes, some audiences may be engaged for a […]
Bow Ties and Strategy: The Impact of Intent
Bow Ties and Strategy: The Impact of Intent Insights on business strategy can sometimes be found in the unlikeliest places. I had a flash of insight at a breakfast meeting in Buckhead a few weeks ago when discussing, of all things, bow ties. Until about two years ago, my thoughts on bow ties were generally […]
Siriusly, XM? Brand Loyalty Despite the Process
Siriusly, XM? Brand Loyalty Despite the Process Brand loyalty isn’t always easy. Sometimes it’s like watching a frustrating relationship on some hyper-emotional cable network movie. One person is deeply in love and committed to the relationship, while the other is apparently too self-centered to even notice, much less address anyone else’s needs. Have you ever […]
Magic, Management, and Logistics
Magic, Management, and Logistics When I spoke at the National Logistics and Distribution Conference earlier this year, I was interviewed by Bob Bowman of SupplyChainBrain.com for an Executive Briefing video. The interview was recently published and they gave me permission to share it with my viewers on my YouTube channel. If you’ve ever wondered why […]
The Atlanta Braves, Cobb County, Leadership, and Unforced Errors
The Atlanta Braves, Cobb County, Leadership, and Unforced Errors Leadership is a risky business. Leadership is a risky business. Sometimes you march through a rain of opposition, only to come out stronger and more connected to those you lead and your former opponents for having led with honor and grace. And sometimes, just as you […]
7 Magical Lessons You Should Have Learned In Business School
7 Magical Lessons You Should Have Learned In Business School Over the past few weeks we’ve discussed several principles from the world of magic and illusion that have meaningful application to the business world. Now that we’ve finished, here’s a handy summary of what we’ve learned. (You can click each item to go to the […]
7 Things About Magic That You Should Have Learned In Business School – #7
#7 – It’s not really misdirection – it’s direction. It’s often been said that “magic is simply misdirection.” One important lesson of magic that high-achieving performers learn is that the term “misdirection” is a misnomer. Yes, it’s sometimes important for the overall illusion to ensure that audience doesn’t see something happen. Having them look away […]
