7 Things About Magic That You Should Have Learned In Business School – #4

#4 – Just because your process is boring to you doesn’t mean the result will be.

Besides secrecy, the real truth is that your audience doesn't care what you have to go through as long as they get the experience they want, either onstage or in business. — Besides secrecy, the real truth is that your audience doesn’t care what you have to go through as long as they get the experience they want, either onstage or in business.

The details of the process aren’t important to the audience, who only care about the end result. But the process is critically important to you, the producer of the effect. You have to be judicious about which methods are best for your capabilities. You have to be realistic about what methods are either within your current capabilities, or learnable with the kind of investment that you’re willing to make.

What’s more – despite your best research, you may invest time and effort in learning a method that doesn’t produce what you ultimately want, and not know until it’s too late.

Yes, it will require some tedious practice to develop the skills to execute the methods so that they feel like magic to the audience. They don’t really care, of course, but you do — because those ten thousand hours of rehearsal of that little movement with your ring finger will elevate the audience’s experience from “process” to “magic.”

What about you?

Were you in a business that invested in building a given process or implementing a given solution, only to find out afterward that it wasn’t what you really wanted? Let me hear from you in the comments!