Atlanta Magician Turner Headlines at Florida’s Wizardz Magic Theater
Atlanta Magician Turner Headlines at Florida’s Wizardz Magic Theater This week brought a return to sunny Florida and the lovely Wizardz Magic Theatre in Kissimmee, Florida. Wizardz Magic Theater at Seralago Hotel & Suites has been presenting weekly magic from a parade of outstanding performers since August 2009. This marks the third time I’ve performed […]
Whether in Magic or Branding, the Tools Are Not the Art
Whether in Magic or Branding, the Tools Are Not the Art What do arcane arguments over magic tricks or other performing arts have to do with your brand and your branding? Read on! In the field of sleight-of-hand magic, seemingly innocuous conversations can sometimes bubble over into a rage over the most unlikely topics. […]
Branding, Engagement, and the Limits of Applause
Branding, Engagement, and the Limits of Applause There is nothing quite like the sound of applause, but strong brands and strong leaders remember that applause is temporary. To build a lasting relationship and have a lasting impact requires more than the fleeting expression of momentary approval. Those more significant outcomes require brand engagement. “What […]
12 Amazing Audience Engagement Ideas I Learned on a Cruise – Part 3
12 Amazing Audience Engagement Ideas I Learned on a Cruise – Part 3 We’ve reached the conclusion of this short series – better late than never! Though the cruise itself is long past, the memories and lessons learned in each port remain. Out of curiosity – are you paying attention to the experiences you […]
Atlanta Magician Turner to Perform on 2015 K-LOVE Cruise
Atlanta Magician Turner to Perform on 2015 K-LOVE Cruise Happy New Year, everyone! 2015 is already shaping up to be an amazing adventure – let me give you a quick rundown of a few things coming up soon. It’s cold in Atlanta, but this morning I’m sitting at the airport headed south for a few […]
12 Amazing Audience Engagement Ideas I Learned on a Cruise – Part 1
12 Amazing Audience Engagement Ideas I Learned on a Cruise – Part 1 I recently returned from performing magic on a couple of European cruises which combined to fill nearly the entire month of August. My wife joined me on this adventure as the dates overlapped our 19th wedding anniversary. We started with five days […]
4 Must-Have Components of Effective Magic (and Branding!)
4 Must-Have Components of Effective Magic (and Branding!) It pains me to say it, but there’s a lot of ineffective magic out there. Magic that people don’t get, don’t like, don’t remember, and ultimately don’t want. Very often, performers may nip at the edges of amazing experiences. Sometimes, some audiences may be engaged for a […]
Magic, Management, and Logistics
Magic, Management, and Logistics When I spoke at the National Logistics and Distribution Conference earlier this year, I was interviewed by Bob Bowman of SupplyChainBrain.com for an Executive Briefing video. The interview was recently published and they gave me permission to share it with my viewers on my YouTube channel. If you’ve ever wondered why […]
7 Things About Magic That You Should Have Learned In Business School – #6
#6 – Your props should be in great condition, but they shouldn’t be the star of the show, either onstage or in business. Unless you’re performing a theme act set in a junkyard, there’s not really an excuse for performing with props that are in disrepair. The poor impression they make will be a psychological […]
7 Things About Magic That You Should Have Learned In Business School – #5
#5 – When it comes to polishing your secret move, in magic or in business, smoother is usually better than faster. “The hand is quicker than the eye” is a useful misconception. One of the great myths of magic – and business – is that it’s all about speed. The very word “prestidigitation” means “fast […]
